What We Do

Serena Ventures invests in founders who are changing the world with their ideas and products.


Who We Are


 Diverse Founder



Market Cap  

of Portfolio




In 2014, I launched Serena Ventures with the mission of giving opportunities to founders across an array of industries. Serena Ventures invests in companies that embrace diverse leadership, individual empowerment, creativity and opportunity.


Serena Ventures focuses  on early stage companies, and giving them the opportunity to be heard. As we grow, we hope to mentor young founders and take burgeoning entrepreneurs to the next level. Serena Ventures extends relationships, encourages collaboration among portfolio companies, and expands partnership opportunities across my vast network. Similar to many of the companies we have invested in, we are just getting started and are hoping to make a difference.


Meet Our Team

Serena Williams

A world-class athlete, businesswoman, and philanthropist, Serena Williams knows what it takes to win. She’s come back from major injuries to win international titles and persevered to become one of the top tennis players in history.


A savvy entrepreneur, Serena has pursued her love of fashion through designing and managing a successful line of clothing, handbags, and jewelry.


Serena Ventures has investments in over 50 companies across multiple industries. including businesses that touch e-commerce, food & beverage, fashion, health & wellness, social good, and more.


Alison Stillman, CFA, is a General Partner at Serena Ventures, overseeing portfolio management and sourcing new investments.

Previously, Alison worked at J.P. Morgan Asset Management in Multi- Asset Solutions and led the development of the firm’s Alternative Beta offering.


Alison graduated magna cum laude from the University of Pennsylvania, Wharton School, with a Bachelor of Science in Economics with concentrations in Finance and Operations & Information Management and a minor in Psychology. She is a CFA charterholder and earned her MBA from Harvard Business School.


Abir Liben is a senior associate at Serena Ventures focusing on sourcing. Prior to Serena Ventures, Abir worked at New Profit as an investor and at Dalberg as a management consultant across Sub-Saharan Africa. 


Abir attended the Massachusetts Institute of Technology where she studied Urban Planning & Public Policy, with a focus on the intersection of tech, science, and society.


 Kyra is the Operations Manager for Serena Ventures, assisting with managing portfolio and new investment opportunity relationships. She comes to Serena Ventures from Equitable Advisors, where she worked as an Investment Operations Specialist, focusing on retirement planning & portfolio management. 


Kyra graduated from Southern Methodist University with a Bachelors of Science in Math & Bachelors of Fine Arts in Dance.